AVOCA, IA—The Century Council is proud to announce that Jessica Wise, of Avoca, Iowa, won a national essay contest about underage drinking. Wise will become the new captain of the Ask, Listen, Learn: Kids and Alcohol Don’t Mix Team. Ask, Listen, Learn: Kids and Alcohol Don’t Mix was created by The Century Council in 2003 to encourage kids to make healthy choices by saying “YES!” to a healthy lifestyle and “NO!” to underage drinking.
In her essay, Wise pointed out that she maintains an active lifestyle through participation in athletic activities. Those activities include participating in swim team, playing basketball, attending camps, playing softball, and 4-H. Specifically regarding underage drinking, Jessica also pointed out that she has “never used alcohol, and never, ever plan[s] to” and that “to be successful, you have to stop drinking, live better lives, and dream big.”
“We are very proud to announce Jessica Wise as the newly selected Ask, Listen, Learn Team Captain,” said Ralph Blackman, President and CEO of The Century Council. “Through her essay, Jessica has shown that she believes in saying ‘YES!’ to a healthy lifestyle and ‘NO!’ to underage drinking.” “Jessica’s essay was chosen out of hundreds of entries from across the country because she demonstrated that she clearly understands the importance of a healthy lifestyle and will lead her peers by example.”
Today, Wise was honored in front of her classmates with a party to celebrate winning the essay contest. During the party Wise was presented with an autographed helmet used during the last ski season by Ask, Listen, Learn “Super Star” and 2008 Winter Olympian Julia Mancuso. Additionally, Wise was featured in the December edition of Sports Illustrated Kids magazine alongside Mancuso.
Ask, Listen, Learn
Ask, Listen, Learn was developed by The Century Council in 2003 alongside a team of educators and psychologists specializing in middle school-aged students to educate parents and kids about the dangers of underage drinking. In partnership with PE4life, The Century Council created an interactive, physical fitness activity (“game”) that builds on the existing Ask, Listen, Learn program. The activity is based on recent research by Harvard Medical School’s Dr. John Ratey showing that for a person’s brain to function at its peak, the body needs to move. The “game” teaches kids about the health consequences of underage drinking and encourages kids to “say ‘YES’ to a healthy lifestyle and ‘NO’ to underage drinking.”
Also online, Ask, Listen, Learn’s website, www.asklistenlearn.com, encourages kids to pledge to make healthy choices. The website features “SuperStars” including Apolo Anton Ohno who send positive messages to kids about staying fit and healthy and explains why elite athletes say “no” to underage drinking. The website also provides parents with information and strategies to help jumpstart the conversation about the dangers of underage drinking.
Darron Moffatt, The Century Council
MoffattD@centurycouncil.org or (202) 637-0077