HENDERSON, NV–Today, Congresswoman Dina Titus welcomed Girl Talk, a national peer-to-peer mentoring program, and The Century Council, a national not-for-profit organization funded by distillers and dedicated to fighting drunk driving and underage drinking, to Green Valley High. Girl Talk and The Century Council will work together to promote leadership and good decision-making among the nation’s girls. Haley Kilpatrick of Girl Talk and Ralph Blackman of The Century Council joined Congresswoman Titus at Green Valley High School in Henderson. “Girl Talk is a mentoring program that gives girls a strong and positive atmosphere, and by joining forces with The Century Council, they are giving girls support and guidance so they can continue to stand tall and say ‘no’ to alcohol,” said Congresswoman Titus. A survey commissioned by The Century Council revealed that mothers of teenage daughters underestimate the occurrence of underage drinking among their own daughters and misjudge the seriousness of the issue. The survey found that nearly half of all mothers think underage drinking is acceptable in some circumstances . “Girls need to be informed of the toll that underage drinking can take not only on their health but also on their grades and reputations. Girl Talk is the perfect vehicle to spread this important message. Ninety-three percent of teen girls say that drinking isn’t worth the consequences it can cause,” said Ralph Blackman, President and CEO of The Century Council. Girl Talk, founded in 2002, is a student-to-student mentoring program that pairs middle school girls with high school girls who serve as mentors. Weekly meetings are held before or after school, during which the high school leader uses Girl Talk Lessons to address issues middle school girls face every day. “I am proud to now have a data-driven and proven partner to work with as we educate both our Chapter Leaders and our Girl Talk Girls about the dangers of underage drinking. The Century Council is a natural fit in that their Lesson, ‘Choices and Consequences of Underage Drinking,’ includes all the factors a girl must utilize to say no to alcohol,” said Haley Kilpatrick, Founder and Executive Director of Girl Talk. The “Choices and Consequences of Underage Drinking” Lesson will be highlighted throughout April, Alcohol Awareness Month, in Girl Talk Chapters across the country. The Lesson discusses the social and health consequences of underage drinking, ways to say no to alcohol, and how alcohol affects girls and boys differently. Beyond the “Choices and Consequences of Underage Drinking” Lesson, The Century Council has developed a comprehensive program tailored specifically for teen girls and their mothers and caregivers which includes: • A website and blog, www.grltlk.org, for teenage girls • A website and brochure, www.girlsanddrinking.org, for mothers and caregivers of teenage girls which includes information on how to have the underage drinking conversation and links to additional national and local resources related to underage drinking. Congresswoman Titus added, “Nevada’s teenage girls must be strong and say no to peer pressure. But that’s not enough. We must also continuously communicate with these young girls about why alcohol is dangerous for their growing bodies and the specific risks alcohol has on young girls. This is why I am happy to partner with The Century Council and Girl Talk.” Girl Talk, Inc. Girl Talk is a nationally recognized student-to-student mentoring program that offers fun, positive weekly meetings, community service projects, and friendship-building activities for middle school girls. Girl Talk is started and led by high school girls who serve as mentors, and in turn, Girl Talk Leaders develop leadership skills that they will carry with them throughout life. Girl Talk’s mission is to help young teenage girls build self-esteem, develop leadership skills, and recognize the value of community service. To learn more about Girl Talk, please visit www.desiretoinspire.org. ### i) The Century Council commissioned Teenage Research Unlimited (TRU) to conduct a comprehensive research project to better understand the dynamics of underage drinking among mothers and daughters. TRU fielded a study April 2005 among a national on-line sample - a total of 875 respondents (496 daughters and 379 mothers, 322 of the matching) completed the questionnaire. Quotas were set to ensure that a representative number of daughters (and mothers) from each of the following age segments completed the survey: 13-15 year olds, 16-18 year olds, and 19-20 years olds. The mother-daughter results presented here reflect the matched mother and daughter data collected. TRU conducted an additional self-administered online omnibus survey, OmnibuzzTM, among 802 13 to 18 year olds in August 2005. The data were weighted for key demographic variables (gender, age, ethnicity, parent education, region and community-type of place of school) to reflect the national population. The margin of error for both survey samples at the 95 percent confidence level is + 3 percentage points. That is, if this survey were to be replicated 100 times, in 95 instances the results would be within three percentage points of the data reported here. ii) KRC Research conducted the telephone survey among a national sample of 500 teens comprising 250 males and 250 females 12 to 17 years of age, living in private households in the continental United States. Interviewing was completed during the period February 21-24, 2008. The estimated margin of error for the study is ±4.4% for all teens and 6.2% for each gender at 95% confidence level.
Media Contact: Erica L. Moulton, The Century Council, (202) 637-0077 / email@example.com