Promising Practices: Campus Alcohol Strategies  Please click here to access this resource online.

From their experience and reviews of the professional literature, the Co-Directors and Advisory Panel established that a comprehensive campus effort is essential to maximize the probability of addressing alcohol problems. They identified ten categories that constitute a comprehensive campus effort, as well as seven criteria against which to evaluate each program.

Program Categories

• Assessment and Evaluation
  Needs assessments, evaluation strategies, instruments, ways of using findings, dissemination of results, and preparation of written materials.  more
• Awareness and Information
  Media campaigns, awareness weeks, alternative activities, written correspondence, social marketing, radio and television announcements, and written materials.  more
• Curriculum
  Courses on alcohol related issues, infusion of alcohol and associated topics in existing courses, guest lecturers in class, and practical experiences for students in conjunction with coursework.  more
• Enforcement
  Campus police, security and other enforcement personnel who implement campus policies and state laws, and the campus's disciplinary process and judicial system.  more
• Environmental and Targeted Approaches
  Efforts designed to affect the campus climate overall, efforts focused on the unique needs of subgroups such as first year students, athletes, and fraternity/sorority members.  more
• Peer-Based Initiatives
  Strategies implemented by peers to assist or educate other students with workshops, discussions, advising, theater, and other helpful initiatives.  more
• Policies and Implementation
  Determination of campus wide policies, periodic review of implementation and effectiveness, and dissemination of incorporated elements.  more
• Staffing and Resources
  Full time and part time personnel identified to provide leadership on the campus alcohol prevention effort as well as physical and material resources which assist.  more
• Support and Intervention Services
  Assistance for students who are becoming harmfully involved with alcohol, including early identification, intervention, referral, counseling, and ongoing support efforts.  more
• Training
  Designed for students, faculty, and staff to assist in planning and implementing programs and related helpful services for the campus prevention effort.  more

Evaluation Criteria

• Replicability
  How easily the program can be recreated by others
• Cost Effectiveness
  Making the most of limited funding
• Specific Focus
  Appropriate targeting of groups/population
• Student Involvement
  In planning, participation, and determination of acceptability
• Context
  Background, rationale, appropriateness for campus environmen
• Clarity and Appropriateness of Desired Outcomes
  Clarity of emphasis or focus; articulation of success criteria
• Evidence of Program Success
  Achievements, consequences, reports, documentation

Please click here to access this resource online.